Why You Should Regularly "Google Yourself"
As a busy professional, you already understand the importance of managing your reputation. But let me ask you—when was the last time you Googled yourself? If it’s been a while, you might be surprised by what pops up (or doesn’t). In today’s digital age, your online presence plays a huge role in how potential clients, employers, and colleagues perceive you. Here’s why you should make this a regular habit.
What Does Google Say About You?
When you search your name (or business name) online, those first few results matter more than you might think. They shape the initial impression people form before they even meet you. Here’s what you should be checking for:
Are the results relevant and aligned with your professional image?
Is your LinkedIn profile among the top results?
If your LinkedIn profile isn’t showing up or if outdated information is appearing, it could be due to incomplete profiles, lack of engagement, or weak SEO (Search Engine Optimisation). Making sure your most relevant and current information is front and centre is key to maintaining a strong personal brand.
Take Control of Your Online Presence
Regularly Googling yourself allows you to stay in control of your online narrative. By understanding what others see when they search for you, you can make informed decisions about how to strengthen your personal brand. Whether that’s updating your LinkedIn profile, improving your website’s SEO, or managing other online profiles, taking proactive steps can significantly impact how you’re perceived.
Free Tip: Make This a Regular Practice and Use An Incognito Window So You Don't Get Biased Results
I recommend making it a habit to Google yourself every few months. This simple, quick check can help ensure that the information people find about you is always current, relevant, and truly reflective of who you are professionally.
Need More Help? Let’s Chat—Book a Free 30-minute Personal Brand Audit
If you’re unsure about what your online presence is saying about you, I’m here to help. I offer a free 30-minute personal brand audit to give you greater clarity and a taste of what it’s like to work together. In this session, we’ll peek into your online presence, identify any gaps, and discuss actionable steps to enhance your brand.
Don’t leave your personal brand to chance. Click HERE to book your free session, and let’s make sure your online presence is working for you, not against you.
T&Cs: There is no cost for your 30-minute personal brand audit, but there is an upgrade offer if you choose to continue working with us during your audit. Just ask during your call for more information. Please note the free sessions are an introduction to our full services. Limit one free audit per company.
As an award-winning global remote photographer, graphic designer, coach and visual communications specialist, Joanne is on a mission to help busy veterinary practices and growth-oriented entrepreneurs worldwide gain visibility and impact by combining remote photography, graphic design, visual storytelling and coaching into a cohesive visual communications bundle that meets your specific requirements.
Joanne’s work as a photographer goes beyond capturing images; she is also a trusted brand advisor and author of the groundbreaking book 'Remote Stories Around the World™, which showcases professionals worldwide using remote technology, without ever leaving her studio in Yorkshire, England.
When not behind the camera, Joanne loves to travel, spend time with friends and family, listen to 80's music, watch comedies, curl up with a good book, or support animal and mental health charities to get their message out to those who need it. Joanne works with clients worldwide utilising the latest remote technologies to save you time and money while being kind to the environment. You can reach Joanne at http://www.joannemoorhousephotography.com
